Question 1

What is a reputation audit?

Accepted Answer

We search Google for your name, analyse the top 30 results, classify each one as positive, negative, or neutral, and calculate a reputation score out of 100. You get a clear picture of what anyone sees when they Google you.

Question 2

How do you remove negative search results?

Accepted Answer

We don’t remove content directly — that requires legal action or platform takedowns. Instead, we use reverse SEO: you claim high-authority profiles and publish optimised content that outranks unwanted results, pushing them off page one where almost nobody looks.

Question 3

Do you publish content for me?

Accepted Answer

No. Cetra generates the content using AI, but you review, edit, and publish it yourself. This keeps you in full control. If you’d prefer a done-for-you service, our partners at ORMA handle the entire process.

Question 4

What’s the difference between Starter and Pro?

Accepted Answer

Starter gives you full visibility — your reputation score, SERP audit, platform gaps, and a guided action plan. Pro adds AI content generation, so you can create optimised bios and articles for every platform without writing them yourself.

Question 5

How often do you re-scan Google?

Accepted Answer

Every paid plan includes automatic monthly re-scans and unlimited on-demand scans. Free trial users get one scan to see their results. This lets you check results after publishing new content without waiting for the monthly cycle.

Question 6

Can I cancel anytime?

Accepted Answer

Yes. No contracts, no lock-ins. Cancel from your dashboard and you keep access until the end of your current billing period.

Question 7

How long until I see results?

Accepted Answer

Most users see their first new profiles appearing in Google within 2–4 weeks of publishing. Meaningful score improvements typically happen within 2–3 months as authority content builds ranking strength.

Control what appears when someone Googles your name

How it works

We scan Google for your name

We find what's missing

You follow the action plan

What you get

Reputation score

Platform gap analysis

AI content generation

Guided action plan

Ongoing monitoring

Sentiment analysis

Choose the plan that fits your needs

Questions

See what Google says about you